AI Insights · Timothy · January 2025
Top 5 Investing and Financial Management Apps on iOS in New Zealand Q4 2024
Explore the performance trends of the top investing and financial management apps on iOS in New Zealand during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the top investing and financial management apps on iOS in New Zealand showed varied performance metrics, according to data from Sensor Tower.
Sharesies: Easy Investing saw a consistent increase in weekly downloads, starting from approximately 1.5K in early October and peaking at 2.4K by the end of December. The app's weekly active users also rose from 19.9K to nearly 24.2K during the quarter.
Binance: Buy Bitcoin & Crypto experienced a notable spike in downloads mid-quarter, reaching 1.4K in early December before settling around 672 by the end of the month. Active users increased steadily, starting at 4.9K and peaking at 12.6K in early December.
Phantom - Crypto Wallet showed a sharp rise in downloads, peaking at 2.5K in late November before declining to 306 by the end of December. Its active user base grew significantly, starting from 1.9K and reaching 4.3K by the quarter's end.
Easy Crypto: BTC & ETH Wallet saw downloads peak at 1.3K in early December, with a noticeable increase in user engagement despite the absence of active user data.
Crypto.com: Buy BTC, ETH & CRO maintained steady growth in both downloads and active users. Downloads peaked at 1.2K in early December, while active users increased from 936 to 2.1K by mid-December.
These insights provide a snapshot of the app landscape in New Zealand's iOS market, and further details can be explored through Sensor Tower's comprehensive analytics.